Where iconic NYC hotels get their linens
And you can, too.
Whenever I used to visit New York, I’d stay at The Greenwich Hotel in Tribeca—before I got a place here.
If you’ve stayed there, you know they switch out the shams and duvet daily, each time with a different color trim. Sometimes it’s yellow, sometimes blue, sometimes white…
It’s a thoughtful detail (I’d expect no less from the owner, Mr. Robert De Niro) that not only signals that housekeeping has been in but also refreshes the look of the room.
During my last stay, I checked the tag on the linens and discovered they were by a brand called Bellino.
A little further sleuthing revealed that Bellino Fine Linens is a hospitality-focused brand providing sheets, towels, and table linens to some of the best hotels in the city—including The Mark, The Bowery, Hotel Chelsea, and The Ludlow, in addition to The Greenwich.
But Bellino isn’t just for the service industry. You can shop their hotel collections—at a surprisingly reasonable price point (around $135 for a King sheet set)—on their site, including The Chelsea and The Greenwich collections. You can even purchase the iconic embroidered Bowery duvet and bathrobe.
And their hotel partnerships extend far beyond New York. Bellino provides linens to destination properties like Il San Pietro di Positano, Grand Hotel Tremezzo, Faena, and Sunset Tower Hotel.
I should mention this post is not sponsored—I just get a real kick out of a niche shopping discovery. However, after I posted a now-viral TikTok/Reel about it late last year (below), the owner of the brand, Maurizio Bussolari, sent me the full Greenwich Percale bedding collection.
the taurus in me lives for this exact style of investigative journalism
You gotta try Frette.
“Known for chic, original designs and inimitable finish and feel, Frette linens can be found in the world’s most illustrious hotels as well as in the most discerning private homes, yachts and aircraft.
Historically, Frette linens have been featured everywhere from the altar of St. Peter’s Basilica to the dining car of the Orient Express, and more than 500 European royal families have slept beneath its sheets.”